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Master of Science in Business Analytics

The Master of Science in Business Analytics at UMass Lowell integrates theory and practice, giving students a solid foundation of analytical skills that can be used to solve real-world problems.

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Transform Data into Business Intelligence

Business analytics is the process of transforming raw data into business intelligence and insight. As companies generate more data at ever faster rates, the need for business analytics professionals is growing. The Master of Science in Business Analytics program will help you:

  • Develop the ability to collect, manage and analyze data from a variety of sources.
  • Enhance your understanding of business processes and systems.
  • Develop the ability to understand and communicate insights gleaned from descriptive, predictive and prescriptive analytics.

Program Overview

Full Time | Part Time

Courses are available in the fall, spring and summer semesters, allowing full-time students to complete the program in as little as one calendar year. Students may take courses during the day or evening.

Concentrations

  • Big Data Analytics
  • Managerial Decision Making
  • Marketing Analytics
  • Finance Analytics

Curriculum

The Master of Science in Business Analytics requires 10 courses (30 credits). Students complete a core of seven required courses (21 credits) and then complete three courses (nine credits) within one of four tracks:
  • Big Data
  • Managerial Decision Making
  • Marketing Analytics
  • Finance Analytics
For more information please visit the UMass Lowell Graduate Catalog.

Admission & Requirements

  • A Bachelor’s degree, or its equivalent, from an accredited college or university, with a GPA of at least 3.0. A CED foreign credential evaluation is required for degrees earned outside of the US.
  • GMAT (minimum 500) or GRE (with equivalent minimum score). The GMAT/GRE may be waived based on certain criteria.
  • Introductory-level business course prerequisites.
  • Three letters of recommendation from instructors who have taught you, ideally in the field of study for which you are applying. Letters may also be from employers or supervisors who are in a position to compare your performance with that of your peers.
  • A 500-700 word statement of purpose indicating your immediate and long-range goals and any areas of specific interest or experience that may be relevant.
  • Resume or CV that lists your educational and work experience.
  • TOEFL for international students (600+ paper-based, 250+ computer-based, or 100+ Internet-based). A waiver may be given to candidates who have completed at least two semesters of full-time college/university work in the US by the date of submission of the application.

Bachelor's to Master's Programs

UMass Lowell undergraduate students with a 3.0 GPA or better have the opportunity to save time and money by earning a bachelor's and a master's degree in a little as five years. Students can continue from bachelor’s to master’s level studies within their own department. Or students can apply to a program in a different department to create a set of skills to meet emerging needs in the workplace and their own academic interests.

Learn More

Please refer to the UMass Lowell Online Graduate Catalog for the latest information about admission, courses, retention, degree and thesis requirements.


Why Study Business Analytics at UMass Lowell?

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Equipped with Problem-Solving Tools

Take advantage of leading-edge analytics software and hardware, including SAS, R, Tableau and Bloomberg terminals. A capstone project will connect you with industry partners to solve real-world problems using business analytics tools.

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Flexibility

Students may enroll in the MSBA program on a full or part-time basis. Courses are available in the fall, spring and summer semesters, allowing full-time students to complete the program in as little as one calendar year. Students may take courses during the day or evening.

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Career Opportunities

Private and public firms in fields as diverse as health care, finance, logistics and marketing need business analysts to help identify and solve problems related to forecasting, customer relationship management and revenue optimization. Experts predict in the next 10 years there will be hundreds of thousands of jobs in business analytics.