Bachelor of Music in Music Business
The Bachelor of Music Business degree program combines extensive training in various aspects of the exciting and ever-changing music industry, with our innovative music performance curriculum. In courses taught by experienced industry professionals, students will focus on a variety of industry sectors such as management, marketing, entrepreneurship, publishing and licensing, record and concert promotion, new media, music products, and arts administration. Our program is designed to prepare students for successful professional careers, whether in long-established pathways, or by developing bold, new ideas and approaches to connecting music to audiences.
Please refer to the UMass Lowell online Undergraduate Catalog for information about general requirements for retention and graduation, as well as for courses of study and curricula.