The interdisciplinary Digital Media program prepares students for a career in the ever-changing field of dynamic and rapidly expanding media market. The rigorous curriculum and hands-on client-based projects emphasize a creative approach to content production and are designed to equip students with skills necessary to navigate the field of communications shaped by convergent media. Courses provide theoretical and practical knowledge combining historical and critical inquiry with vocational skills. Instruction in writing, broadcasting journalism, editing, pre-production, and production offer students many approaches to short and long-format video and audio content for a variety of platforms including social media. The program’s interdisciplinary format emphasizes strategies for integrating technical and conceptual skills into the creative process.
The University of Massachusetts Lowell offers a Bachelor of Arts degree with a major in Digital Media and a minor in Digital Media. The students can also select the Digital Media Concentration in the Bachelor of Liberal Arts major.
For additional information, visit the Digital Media website.