Welcome to the UMass Lowell Marketing, Entrepreneurship and Innovation Program: for those who want to think outside the box and the classroom.

We offer a variety of degree and certificate programs in both marketing and entrepreneurship at the undergraduate, graduate and doctoral levels. 

Meet Our Students

Manning School of Business student Keviana-Joy George works with disaster relief nonprofit All Hands Volunteers in Louisiana to help flood victims rebuild their homes
Keviana-Joy George '18
Marketing & Management

Business administration major Keviana-Joy George transformed from a shy transfer student to an outgoing student leader who is on track for a career in human resources.

I literally thank God every day that I came to UMass Lowell. I never expected to be president of the Management Society... I never expected to be in this position.
Read More About Keviana-Joy George 

Marketing, Entrepreneurship & Innovation News