Welcome to the UMass Lowell Marketing, Entrepreneurship and Innovation Program: for those who want to think outside the box and the classroom.

We offer a variety of degree and certificate programs in both marketing and entrepreneurship at the undergraduate, graduate and doctoral levels. 

Meet Our Students

UMass Lowell student Kelly Skelton presents to a class
Kelly Michael Skelton '19
Marketing & Management

Business student Kelly Michael Skelton plans to earn his undergraduate and MBA degrees in just four years – and with zero debt – while juggling multiple jobs and extracurricular activities.

I’m never fully satisfied, but I’m always as happy as can be. There’s a lot of opportunity here at UMass Lowell.
Read More About Kelly Michael Skelton 

Marketing, Entrepreneurship & Innovation News

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  • A woman with a striped shirt gestures toward a poster on an easle while talking to a man in a room.

    InnovAGE Fellowship Teaches Researchers How to Think Like Entrepreneurs

    Two UMass Lowell doctoral students were among 12 researchers selected for the InnovAGE fellowship, in which they received entrepreneurship training and mentorship to help bring their AI-powered innovations for rehabilitation and dementia detection closer to market.
    Featured Story
  • Six people pose for a photo outside at a college commencement.

    She Sent Her Quadruplets to UML. Now She’s Graduating, Too.

    After putting her own education on hold for decades, Maureen Whitcomb is earning her UMass Lowell degree alongside her son Bryce, completing a family journey that saw all four of her quadruplets become River Hawk alumni.
    Featured Story