Manning Behavioral Research Hub (BeHub) is an interdisciplinary research entity devoted to the understanding of human behavior through science. The behavioral research spans the fields of management, leadership, organizational strategy, behavioral economics, entrepreneurship, marketing, accounting, finance, operations, and information systems.
Faculty Directors
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Associate ProfessorMarketing, Entrepreneurship & Innovation, Behavioral Research Lab and Participant System- Phone(978) 934-5475
- EmailAnn_Kronrod@uml.edu
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Associate ProfessorMarketing, Entrepreneurship & Innovation, Behavioral Research Lab and Participant SystemPublic Policy / Transformative Consumer Research; Sustainability; Mindfulness; Digital / Interactive Marketing; Branding
- Phone(978) 934-5305
- EmailSpencer_Ross@uml.edu
Affiliated Faculty
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Associate Professor, Management Acting ChairMarketing, Entrepreneurship & Innovation, SCOREEntrepreneurship; Strategic Management; Organization Theory
- Phone(978) 934-2993
- Emailmichael_ciuchta@uml.edu
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Associate ProfessorManagementOrganizational behavior, team dynamics, influence and leadership, innovation
- Phone978-934-5528
- Emailkaroline_evans@uml.edu
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Associate ProfessorManagementOrganizational behavior, relationships at work, time / temporality, qualitative methods
- Phone(978) 934-6358
- EmailElana_Feldman@uml.edu
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Associate ProfessorDepartment of Marketing, Entrepreneurship, and Innovation, Climate Change InitiativeBuyer-supplier relationship; marketing innovations; mobile marketing; international marketing; emerging markets.
- Phone(978) 934-5236
- Emailtao_gao@uml.edu
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Associate ProfessorManagementStrategic Management, International Business, Innovation Management
- Phone978-934-5526
- Emailjosemauricio_geleilate@uml.edu
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Associate ProfessorManagement (Marketing)Technology marketing, innovation, e-commerce, business-to-business, and marketing research
- Phone(978) 934-5237
- Emailmichael_obal@uml.edu
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Associate ProfessorMarketing Entrepreneurship and InnovationDigital marketing, Shopper behavior, Luxury branding
- Phone(978) 934-2909
- EmailYiCheon_Yim@uml.edu