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Marketing, Entrepreneurship & Innovation

Welcome to the UMass Lowell Marketing, Entrepreneurship and Innovation Program: for those who want to think outside the box and the classroom.

We offer a variety of degree and certificate programs in both marketing and entrepreneurship at the undergraduate, graduate and doctoral levels. 

Marketing, Entrepreneurship & Innovation News

Meet Our Students

Asad Elmi '16 Business Administration

Asad Elmi has long been fascinated by the financial world. Now that he’s been immersed in that world in a sales and marketing co-op position at Putnam Investments, he’s ready to make it a career.

The co-op improved my time management and made me more result-oriented. I became more focused on my school work.