App Track, DifferenceMakers

Team App Track presenting their DifferenceMaker idea in front of the judges and the audience.

App Track organizes important documents such as resumes and cover letters in one workspace and allows users to simply tailor their resume for each job application.

Jack M. Wilson First Product to Market Award (tied) at the 11th Annual DifferenceMaker $50,000 Idea Challenge

Freshman accounting student, Connor Ludford, participated in the 11th Annual DifferenceMaker $50,000 Idea Challenge with his team, App Track. Connor pitched his idea of an application that organizes important documents such as resumes and cover letters in one workspace. In addition, this service allows users to simply tailor their resume to each job they are applying to without any additional steps. Not only will this smooth the application process for users, but it will also help job seekers as they will be able to easily find the candidate that fits the company’s qualifications and criteria.

During the pitch, Connor explained that a huge issue that the modern job applicant faces is the need for tailored resumes for each position. App Track is here to solve that problem by providing different templates to format customized resumes. App Track uses A.I. technology which creates customized resumes for each job a user is planning to apply to. In addition to pitching his plans for the app, Conner has started to develop a website for App Track. During the $50,000 Idea Challenge, he displayed the website and explained how the technology works. With artificial intelligence becoming more available, Connor saw this as an opportunity to ease the frustration during the application process. With this innovative idea, team App Track tied another team for the Jack M. Wilson First Product to Market Award and received $3,000. With the funding, team App Track plans to continue working on the project through app development.