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Valerie Kijewski

Valerie Kijewski
Valerie KijewskiEmeritus Assistant Professor

Research Interests

Innovation; Technology Commercialization; Business Model Development, Business Plan Development, Business Strategy

Education

  • Ph D: Economics, (1972), Indiana University - Bloomington, IN
  • MA: Economics, (1967), Indiana University - Bloomington, IN
  • BA: Economics, (1964), Boston College - Boston, MA

Awards and Honors

  • First Faculty Fellow (2013) - Center for Innovation & Entrepreneurship

Publications

  • Tello, S., Latham, S., Kijewski, V. (2011) "Assessing differences between technology transfer officers and institutions in the decision to commercialise new technologies," International Journal of Technology Transfer and Commercialisation 10:1 pp. 93-111
  • Tello, S., Latham, S., Kijewski, V. (2010) "Individual choice or institutional practice: Which guides the technology transfer decision-making process?," Management Decision 48:8 pp. 1261-1281
  • Yoon, E., Kijewski, V. (1997) "Dynamics of the relationship between product features, quality evaluation, and pricing," Pricing Strategy and Practice 5:2 pp. 45-60
  • Yoon, E., Kijewski, V. (1996) "The Brand Awareness-to-Preference Link in Business Markets," Journal of Business-to-Business Marketing 2:4 pp. 7-36
  • Yoon, E., Kijewski, V. (1995) "The Brand Awareness-to-Preference Link in Business Markets: A Study of the Semiconductor Manufacturing Industry," Journal of Business-to-Business Marketing 2:4 pp. 7
  • Kijewski, V., Yoon, E., Young, G. (1993) "How Exhibitors Select Trade shows," Industrial Marketing Management 22:4
  • Kijewski, V., Yoon, E. (1993) "ISBM REPORT 16-1993,"
  • Yoon, E.S., Guffey, H.J., Kijewski, V. (1993) "The Effects of Information and Company Reputation on Intentions to Buy a Business Service," Journal of Business Research 27:3
  • Kijewski, V., Yoon, E., Young, G. (1993) "How Exhibitors Select Trade Shows," Industrial Marketing Management 22:4 pp. 287-298
  • Yoon, E., Guffey, H.J., Kijewski, V. (1993) "The Effects of Information and Company Reputation on Intentions to Buy a Business Service," Journal of Business Research 27:3 pp. 215-228
  • Plank, R.E., Reid, D.A., Kijewski, V., Lim, J.S. (1992) "The impact of computer usage by purchasing," Industrial Marketing Management 21:3 pp. 243-248
  • Kijewski, V., Yoon, E. (1990) "Market-Based Pricing - Beyond Price-Performance Curves," Industrial Marketing Management 19:1
  • Kijewski, V., Yoon, E. (1990) "Market-Based Pricing: Beyond Price- Performance Curves," Industrial Marketing Management 19:1 pp. 11-19

Presentations

  • Integrating an Institutional and Rational Choice Model In Technology Transfer Officer Decision Making - Eastern Academy of Management Annual Meeting, May 2010 - Portland, ME
  • Technology Transfer Officer application of Commercialization Success Factors - Academy of Management Annual Meeting, August 2009 - Chicago, IL

Contracts, Fellowships, Grants and Sponsored Research

  • Invention to Venture 2007 - 12V Lowell (2007), Grant -
    Kijewski, V. (Principal)