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PLAS.5400 Commercial Development of Plastics (Formerly 26.540)

Id: 004241 Credits Min: 3 Credits Max: 3

Description

The concepts of industrial marketing will be reviewed for research, pricing strategies, and product planning for market segmentation, place (distribution)-promotional activities. Topics will include creating a demand, selling, and servicing base resins and additives.

Prerequisites

Students with a CSCE or UGRD career need permission to take Graduate Level Courses.

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