Learn how to use AI in your marketing strategy to create content, save time and increase your sales
Wednesday, May 1
12 p.m. - 1 p.m.
Lunch Provided
Location: iHub Haverhill, 2 Merrimack Street, 3rd Floor, Haverhill
Join us for our monthly workshop series at the Innovation Hub Haverhill!
Workshop Outline:
>Understand the changes to email sending and security for newsletters and email offers
>Tips for how AI can make your marketing more efficient
>Learn how to use baked-in AI from existing platforms including Constant Contact and MailChimp
>New tools you might not have heard of or used yet (CrystalAI, Lately, Trender AI) and how to incorporate them into you marketing strategy
Presenter: David Wallace was a reporter, editor and columnist in South Florida and Philadelphia before moving to Boston. He worked for news, public policy and business outlets, including The NYTimes and Wharton School covering technology and tech strategy. Since then, he’s led content programs for companies and been an adjunct instructor at Emerson College and BU journalism programs. He ran a family-owned travel business and during the pandemic in 2020-21, he hosted Zoom workshops for area libraries on social media literacy called “Decoding the News.” He started Gamechange over a decade ago to work with innovative non-profit groups and business leaders, handling rebranding and marketing tactics in a various small B2B and consumer fields.
This lunch and learn series is hosted by the UMass Lowell Innovation Hub Haverhill in collaboration with the Greater Haverhill Chamber. Series is Sponsored by Haverhill Bank.
Event Registration is free and lunch is provided.