Rooted in positive psychology, and previously branded as StrengthsFinder, CliftonStrengths provides individuals with an understanding of the talents that make them unique. By focusing on what comes naturally to each individual, CliftonStrengths allows people to maximize their potential – personally and professionally. The assessment consists of 177 items and takes approximately 35 minutes to complete. Upon completion of the assessment, individuals have access to reports regarding their natural talent themes and action items for developing their talents into true strengths.