Each college, department and office is required to designate a web maintainer, who will be trained in the web content management system (WCM). This person will be responsible for updating content on the website using a workflow within the WCM. The workflow is simply a series of approval steps within the software.
Faculty or staff members who are designated department maintainers can have students assist them. It is recommended that the student's supervisor is also trained. Training is provided on a regular basis. To set up training, contact firstname.lastname@example.org.
The goal of the academic catalog is to provide policy and course information to prospective and current students to allow them to graduate in a timely fashion. The Academic Catalog:
Degree Pathways - previously called courses of study, curriculum check sheets or career track information - belong in the academic catalog. This information is an component in Tridion and then can be linked from the department pages. Undergraduate programs are maintained by the Registrar's Office to match SiS. Please contact the Registrar with any changes that need to be made to a degree pathway.
Graduate programs are maintained by the Provost's Office, Graduate Administration. Please send PDF or Word documents to the Director of Graduate Administration Deborah White to be uploaded into the catalog. Once the link is live, a link can be created on the department page.
Photos or other graphics (ie: logos, graphs, not clipart) may be included in the content areas of department pages. There are restrictions to minimize download times:
For pages requiring more than three photos, a photo gallery should be used. Websites should not be used as an archive for dated photos or other materials.
Faculty and staff members are encouraged to use headshots on bio pages. You can send your professional photos (color only) via our online web ticketing system. Professional headshot photographs can be taken at Eastern Photography for a minimal charge billed to your department. Their Lowell location is at 5 Webber St., 978-937-0101. If a professional headshot is not available, the standard blue silhouette will be used. Learn more.
A university-wide template has been designed with the flexibility to organize information in a variety of ways. The template works on all devices, meets federal accessibility standards and is optimized for search engines. Each site can be customized with photos, graphics and other content to maximize impact.
The university logo will be used for each site.
Read more about our visual identity in our brand standards guide (pdf)
If a department has specific pictures or images, the designer will make every effort to incorporate them into the design. The designer may use stock photography if images from the department are not available. Clipart is not acceptable for website use.
The Web Communications team must approve all website changes before they go live. This is to ensure consistency across all pages, reduce the amount of typos and make sure the pages are correctly formatted and linked.
Tasks generally go live within 24 to 48 hours after they have been received by the Web Communications team. Occasionally, a task may take longer if it has issues that need to be resolved or if it is complicated (ie: many new pages that need to be added to the navigation). If you need an urgent approval please see below.
Sometimes, Web Communications approvers may have to reject tasks if there is missing information, information that belongs on another site or if the page is formatted incorrectly.
If you want to be notified when your task has been approved, please indicate so in your task notifications and or send an email requesting to be notified to email@example.com.
In the case of a major error on a page or time-sensitive material, please follow-up with an email or phone call to the web content staff at firstname.lastname@example.org or by calling 978-934-3875. It is the responsibility of the department editor to submit tasks allowing for adequate time for the task to be approved before the content goes live.
An alias (also known as a redirect or short link) automatically brings users to the right place in a website by typing a shortened web address (www.uml.edu/anyname). Aliases are appropriate for print publications and advertising. Aliases can be set up for sites at the discretion of Web Services.
Aliases should be intuitive and follow the traditional format, www.uml.edu/anyname/. Web Services staff can help you determine the best alias for your project. Please alert Web Services prior to referencing an alias in print materials or advertising to ensure that the alias is working and doesn't already point to a different location.
To request an alias for a site, submit a web ticket.
Web Services does not recommend subdomains (anyname.uml.edu). To maintain a clear presence in print publications and maximize search engine results, Web Services recommends using aliases. Best practices indicate that subdomains provide no benefit from a marketing perspective, require more work on the back-end to make them functional and have the potential to dilute search engine rankings. Additionally, using both subdomains and aliases is confusing to users as they navigate throughout the UMass Lowell website.