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On-Campus Publicity

Within the Office of University Relations, communications take two forms: print and digital.

Digital Communications

Digital communications oversees web content, Hawki screens, Today@UMass Lowell announcements and social media. 
  • Publicity information included within the University Calendar
    • Submit online at, the university's space reservation system, because you can't have an event without reserving a space. Just log in, request your space and fill in the description box at the end of the form to get the word out. Check out BookIt policies and procedures.
  • University communications (including evites)
    • Official invitations about high-profile events are managed according to the university's Evite Policy.
    • University Relations also has a policy on blast emails.
  • Today@UMass Lowell
    • News and information websites for faculty/staff and students with a daily email. Students and faculty/staff can submit announcements online. Make Today@UMass Lowell your home page to get all the latest campus news and announcements.
  • Featured Stories, written by our staff of "beat writers," appear on and also provide the basis for content for featured news on social media, Today@UMass Lowell, NewsLine  and the university's award-winning Alumni Magazine. 
  • Social media, including the university's Facebook, Twitter and Instagram channels
  • Hawki monitors, screens featuring news and events across campus
Print communications are overseen by Editorial Services and include:
  • The university's Alumni Magazine, published three times a year in partnership with the Office of University Advancement, primarily for alumni, but also includes faculty, staff and an off-campus audience. 
  • NewsLine, a four-page print publication used to convey major news to a variety of audiences including community, business and government leaders and major donors.