The Jack M. Wilson Center is collaborating with the Indo Universal Collaboration for Engineering Education for an exciting webinar series which focuses on entrepreneurship, innovation, and education. In 2019, we conducted 11 webinars covering basic entrepreneurship teaching to use of Big Data and Social Media as tools for entrepreneurs. We have been very encouraged with the attendance and feedback received from participants. We will continue the Series in Spring 2020.
For more information please contact Ashwin Mehta by email: Ashwin_Mehta@uml.edu.
If you can't attend the live webinar, recordings of the webinars are available to watch on demand, see below.
This webinar discussed how different social media platforms have evolved in last 20 years and revolutionized marketing across all industries. It’s an understatement to say that social media is an essential staple of marketing communications in 2019. For many companies, the obvious strategy is to be on all available platforms, yet this is not always the most cost effective nor cost efficient strategy; it is often more strategic to create the right content for the right market on the right platform. This webinar provided a basic primer to social interaction on social networks, to social media business strategies, and to the core differentiating features of common social media platforms.
Watch the Social Media: Creating New Possibilities for Entrepreneurs webinar.
This webinar discussed how entrepreneurs are using creative and new approaches, such as, Biomimicry. The presenter discussed this emerging discipline, provided a way of looking to nature for design inspiration and problem-solving to create breakthrough and sustainable solutions. The discussion highlighted how innovations are happening across multiple disciplines and industries from architecture, engineering to social innovation using nature’s models and strategies. It also gave suggestions on how entrepreneurship and innovation teachers can use in the classroom to motivate students to go beyond traditional thinking.
Watch the Biomimicry: New ways to Foster Innovation & Entrepreneurship webinar.
In the recent decades, we have observed an explosion of electronic data that is generated and collected by individuals, business organizations, and governments. The amount of data in the world increases exponentially each year. This rapid growth in data has created the problem of data overload. The technology to analyze and interpret massive data has lagged behind the technology to collect and store data. There has been an urgent need for new data analytics techniques and tools that can extract useful information and knowledge from the mountains of data for managerial decision-making. This webinar discusses Big Data and Business Analytics and how it is taught in our MS in Business Analytics program at the Manning School.
Watch the Big Data and Business Analytics webinar.
Michael Ciuchta Associate Professor Marketing, Entrepreneurship, Innovation Department at University of Massachusetts Lowell discussed importance of crowd funding to a startup entrepreneur, what are trends and how he teaches this topic in his class.
Watch the Crowd Funding: Research and Practices webinar.
Nitin Kulkarni Director of CTIE KLE Technological University Hubli India discussed a robust entrepreneurship ecosystem established at their university. It has become a model for universities in India to develop such ecosystem on their campuses.
Watch the Entrepreneurship Ecosystem at KLE India webinar.
This webinar discussed importance of learning and latest trends in technological entrepreneurship. Due to an explosive growth in tech-based entrepreneurship, teaching it becomes a very critical task for any educator. Based on his vast experience as an entrepreneur and an educator, Dr. Wilson provided a very interesting discussion.
Watch the Technological Entrepreneurship: Trends and Teaching webinar.
Presenter: Thomas O'Donnell
This webinar explored best practices in the planning, operations and strategic management of innovation hubs and venture incubators. It touched on key milestones in successful operations from early strategic planning considerations, fundraising & resource development, initial launch & ramp up and ongoing operations & expansion. The webinar emphasized important elements to successful incubator operations including development of a sustainable financial model, marketing & outreach to key stakeholders (including members, partners, sponsors and community supporters), program & event planning and overall management of community & stakeholder relationships.
Watch the Case Study UMass Lowell’s Innovation Hubs & Venture Incubators webinar.
Presenters: Holly Butler, Ha Pho
This webinar discussed methods and materials used to develop and deploy a student entrepreneurship program across campus. DifferenceMaker® is a UMass Lowell campus-wide program that engages students of all majors and disciplines in creative problem-solving, innovation, and entrepreneurship. Since inception in 2012, over 30,000 students have participated in DifferenceMaker activities and programs. These activities include freshman orientation, college-based competitions, the $50,000 Idea Challenge, a Mentor Program, Boot Camp, and more. The webinar discussed best practices for deploying DifferenceMaker on any campus.
Watch the Case Study: Student Idea Contest, an Integral Part of Entrepreneurship Education & Ecosystem webinar.
Presenters: Professor Yi Yang, Professor Michael Ciuchta, Professor Sun Li, Professor Ashwin Mehta
This webinar introduced University of Massachusetts Lowell's strategic academic program, Global Entrepreneurship Exchange (GE2). Discussions included its major components: total immersive multicultural & interdisciplinary workshops, faculty training, and improving students' experiences. It introduced entrepreneurship education, curriculum, pedagogy, and co-curricular activities.
Watch the Global Entrepreneurship Exchange: Expanding Young Minds to Solve Small and Big Problems webinar.
This webinar discussed UMass Lowell's approach to educating young minds. Specifically, it discussed what we teach, how we engage students, and how we implement experiential learning.
Wacth the Teaching Entrepreneurship: Developing Curious and Questioning Minds webinar.
Presenter: Professor Steven Tello
This Webinar discusses the roles played by the University of Massachusetts Lowell, Middlesex Community College, the Deshpande Foundation and other civic, business and community partners in supporting the emergence of a sustainable, entrepreneurial ecosystem in the postindustrial mill city of Lowell, Massachusetts. We consider the challenges faced in attracting entrepreneurs, talent and capital to a multi-ethnic city recovering from the Great Recession of 2008, while the entrepreneurial tech hub of Boston was beginning to boom only 40 miles south of Lowell.
Wacth the Case Study: Entrepreneurship Ecosystem webinar.