Organizing in the digital economy, Digital transformation, Digital culture, Organizational learning and knowledge sharing, Virtual teams
Organizing in the digital economy, digital transformation of organizations, technology and innovation, organizational learning, organizational culture
Deborah L Soule, D.B.A., is an adjunct professor of management at the Manning School of Business, University of Massachusetts Lowell. She teaches the core introduction to business course in undergraduate program. She has previously taught courses on organizational behavior, management of technology and innovation, digital transformation and multi-sided platforms, organizational learning, and business analytics. Soule’s research focuses on organizing and leading in the digital economy, examining how organizations apply and adapt to advancing digital technologies and pervasive connected data. Currently, she is studying the cultural dimensions that support and shape successful digital transformation in organizations. She co-authored Corporate Information Strategy and Management (8th Ed), and has written extensively for management practitioners on organizational learning, digital transformation, innovation, and collaboration themes. She is also passionate about translating research and knowledge about the emerging digital economy into meaningful insights, especially for youth so that they can discover their potential for success and satisfaction in a digital economy. Soule started her career in Information Systems in the chemical and plastics industry, gaining experience of multidisciplinary and multilingual settings. She has worked in Europe, Africa and North America. Prior to returning to academia, she consulted on information systems and operations projects. She holds a Doctorate from Harvard Business School, an MBA from the University of Cape Town’s Graduate School of Business, and a Bachelor of Science from Rhodes University in South Africa.