Do you have an idea? Are you interested in pursuing it? Come listen to successful UMass Lowell Alumni that have successfully launched solutions to their ideas! This event is mandatory for all Freshmen DifferenceMaker Seminar Students. Today's guest speaker is Rob Ciampa, an entrepreneur, author, speaker, and business executive responsible for bringing more than 80 products to market worldwide and generating over $1.5 billion in revenue. An accomplished sales, marketing, product, and services executive, Rob is the founder and CEO of Business Catalytics, an exciting new company that combines the power of data science, the insights of management consulting, and the precision of operations management to help organizations identify and overcome sale and marketing performance challenges. Rob holds a BS and MS in Computer Science and Engineering from the University of Massachusetts, and an MBA from Boston University. He also holds multiple patents in data transmission, analytics, and visualization. If you have any questions, please email Deborah_Finch@uml.edu.