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to 1999 Workshop
The Social and Economic Impacts of
Healthy Community Initiatives
William Berkowitz, UMass Lowell
Since the World Health Organization
declaration of 1984, the concept of a healthy community has gained national
and international currency. Professional journals, conferences, and (more
recently) Web sites devoted to healthy communities have proliferated. At
UMass/Lowell, healthy community thinking has been featured in a lunchtime
discussion series, highlighted in a planned public health initiative, and
embedded into this call for papers.
But the popularity of this concept
does not necessarily make it useful in practice. Nor is its apparent wholesomeness
a substitute for actual community accomplishment. The utility of healthy
community conceptualizations depends upon measurable improvements in predefined
social and economic activities at the level where people lead their lives.
These have been less well examined.
This paper proposes to study the
social and economic impacts of healthy community initiatives, with special
attention to Massachusetts. In our state, healthy community planning was
first coordinated through the convening of a Healthy Communities Summit
in Boston on November, 1994. From that Summit came the creation of a statewide
Healthy Communities Massachusetts Network, founded in 1995 with major foundation
backing. (The author was directly involved in organizing both events.)
Since then, healthy community activities in the state have grown to the
point where over 60 separate such initiatives have been identified and
recorded in a directory scheduled to be released in November, 1998.
However, the outcomes of these healthy
community activities have not been evaluated systematically. We do not
know what degree and kind of social and economic development they have
specifically produced, sustainable or otherwise. We do not know what equity
has been created, in either sense of the word. Nor do we know to what extent
public institutions of higher education have been involved in this work,
or how their involvement could be made more productive. We ought to know
the answers to these questions; and we can.
The method for studying these outcomes
will include (1) analysis of the published reports of healthy community
initiatives in Massachusetts, (2) a separate analysis of existing evaluation
reports, (3) a survey of identified leaders of such initiatives, and (4)
more detailed interviews with a randomly selected subset of leaders. The
number of healthy community initiatives in the state is small enough so
that all of them can be included in the sample. One particular focus of
the analysis will be upon the training received by the primary leaders
of healthy community initiatives, with special reference to university
involvement in such training.
Based on this analysis, the paper
proposes to make recommendations for improving the structure and function
of healthy community initiatives, so as to maximize local community impact.
It also aims to recommend policies through which the public higher education
system might become part of institutionalized efforts in that direction.
The conclusions may establish both guidelines and an agenda for university-wide
involvement in healthy community and related community-building initiatives
across the state in the future. |