Valerie Kijewski

Valerie Kijewski is an associate professor of management (marketing and management groups). Her current teaching responsibility in the undergraduate and M.B.A. programs is in strategy formulation and implementation.  She is also co-director of the Intellectual Property Commercialization Laboratory whose mission is to cultivate the multidisciplinary expertise necessary for developing state-of-the-art practices and tools for converting intellectual property into sustainable businesses. 

Professor Kijewski has over 25 years of experience in the fields of business and market strategy where she has assisted companies in the development and testing of new venture and new product concepts; helped management understanding and adjust strategy to accommodate structural changes in the market arising from technology or buyer behavior; developed value-pricing models; supported firm growth and profit initiatives through the development and installation of Balanced Scorecard strategic management systems; and has assisted companies in organizing their marketing operations.  Professor Kijewski is a former Vice President of the Strategic Planning Institute (The PIMS Program), and while there led a research and consulting practice in market share strategies and industrial marketing.